Leadership team
Meet the leaders who Boost our brand.
Rebecca Bouchard
Brand President, Boost Home Health Care
Rebecca Bouchard is the Brand President for Boost Home Healthcare. Rebecca is responsible for the day-to-day and strategic operations of the Boost home office team, from support and training to compliance and clinical operations. With her 20 years of experience in home-based care with Boost Home Healthcare’s partner brand, ComForCare and At Your Side Home Care, she is an influential contributor to the evolution of the company’s best practices..
J.J. Sorrenti
CEO at Best Life Brands
As CEO, J.J. oversees the strategic growth of Best Life Brands. A franchising and retailing expert, Sorrenti has led multiple companies to award-winning results over the past 25 years. Formerly president of Safeguard Business Systems, a division of Deluxe Corporation, his experience also included serving as CEO and board member of Hollywood Tans, CEO of Huntington Learning Centers, and Senior Vice President and General Manager at General Nutrition Centers. J.J. is also involved with the International Franchise Association (IFA) and sits on the board of trustees for the IFA Education Foundation.
